This article was originally published by exchange4media. Kartik Sharma took over as the next OMG India CEO on July 15. The former CEO of Wavemaker will be succeeding Harish Shriyan…
This article was originally published by WSJ. Omnicom Media Group plans to spend $20 million on advertising in podcasts distributed by Spotify Technology SA under a deal covering the second…
This article was originally published by Warc. In today’s current climate, there’s no denying that e-commerce is big business. Online retail is exploding in penetration and basket size as shoppers…
This article was originally published in Campaign. Earlier this month, much of the world’s media breathlessly reported that Omnicom had struck a $20m with Spotify in a "global strategic podcast advertising…
This article first appeared on PHD Media. PHD’s Head of Creative Services, Nawal Nasreddine speaks with our Head of Strategy, Daniel Shepherd, about how to remain ahead of trends on…
Congratulations to PHD Manchester and DRUM for winning ‘Best use of content’, and to MG OMD and OMD UK on winning Highly Commended for ‘Best integrated campaign’ and ‘Best ongoing…
This article was originally published in Campaign.Omnicom Media Group has formally launched Marketplace, its new programmatic platform, which it claims has eliminated the amount of money that disappears into the unknown…
This article was originally published by Beet.tv. Advertisers are pushing for greater flexibility from their media partners as effects of the coronavirus pandemic on the economy pressures them to be…
This article was originally published by Beet.tv. Until recently, the common understanding of connected TV services was that they were mostly popular with younger cord-cutters and the typical view of…
Per controllare il virus, il Governo ha attuato una serie di normative atte a salvaguardare la salute dei cittadini, tra queste la scelta dell’app Immuni per la gestione del contact…