For its inaugural stakeholder conference in Saudi Arabia, OMG MENA brought the latest international marketing thought leadership and heavyweight speakers. Headlined by Prof. Scott Galloway and featuring OMG and industry…
amreen ahmediApril 6, 2023
Elie Khouri, Chairman & CEO of Omnicom Media Group MENA, shares his 2021 industry predictions for the region following a year of unparalleled unpredictability. “The only thing we can safely…
amreen ahmediJanuary 10, 2021
With social distancing now prevalent across our daily lives, it has propelled our reliance on technology to new heights via automation, e-commerce, implementation of artificial intelligence, and adoption of machine…
amreen ahmediJune 14, 2020
This article first appeared on PHD Media. PHD’s Head of Creative Services, Nawal Nasreddine speaks with our Head of Strategy, Daniel Shepherd, about how to remain ahead of trends on…
amreen ahmediJune 14, 2020
This article first appeared in Campaign ME. In the fourth part of his look at the pandemic's effect on technology, Hearts & Science's MD looks at how it has accelerated…
amreen ahmediJune 9, 2020
This article was first published in Communicate Online. Hearts and Science’s Sonia John (left), Associate Director – Digital Transformation, and Achrafe Mami (right), Associate Director – Biddable Media, discuss the…
amreen ahmediMay 25, 2020
This article was first published in The Brandberries' Mastering The Hunt For Talent Report. OMD UAE's HR Business Partner, Zeeshan Ali Merchant writes about the ways one can increase the…
amreen ahmediMay 20, 2020
This article first appeared in the May 2020 edition of Images Retail ME. As non-essential stores close and social distancing measures keep people confined, Stefanie Cunningham, OMG Transact MENA’s General…
amreen ahmediMay 7, 2020
This article first appeared on PHD Media. Data and strategy experts discuss how to manage data overload and bias in today’s challenging climate. They also explore how people, marketers and…
amreen ahmediApril 28, 2020
