This is excerpt is featured in an article originally published by Adweek. In advance of our inaugural Brand Challenge conference last month, we also launched the Adweek Intelligence Report, a...
Turkey's global home appliance brand Beko, part of Arçelik Group, has consolidated its regional media account into OMD following a pitch. The account was previously shared between two networks, with OMD managing the brand’s activities…
This article was originally published by MediaPost. “The good news is there’s technology and data finally coming to market to put the pieces back together,” Jonathan Steuer, chief research officer,...
This article was originally published by B&T. Omnicom Media Group (OMG) has announced the formal launch of Hearts & Science (Hearts) into the Australian market. Hearts will be establishing its...
This article was originally published by Adweek. PlayStation. Walgreens. Lowe’s. Carlsberg. Coach. Sony. Groupe PSA. From 2016 through late 2017, several of OMD’s most valuable accounts fell like dominos as...
This article was originally published by Campaign. So, what exactly does Israel Mirsky do in this newly-created position? Check out this sexy new role courtesy of OMD: Executive director of...
This article was originally published by Adweek. Omnicom Media Group’s data-driven media agency Hearts & Science has appointed Erin Matts to U.S. CEO, effective immediately. The appointment comes after former...
This article was originally published by the Wall Street Journal. Omnicom Group Inc. has named Scott Hagedorn the North American chief executive for the unit that houses all of its media-buying businesses.…
This article was written by Dana Sarkis, Head of Marketing Science and Growth Strategies, Hearts & Science MENA, and originally published by Campaign ME. The relationship between brands and consumers…
The complete Campaign UK A List 2019 can be viewed here. The A List 2019: The year of living dangerously Congratulations to the 12 OMG executives recognized by Campaign UK…