This article was originally published by Campaign. Chanel has awarded its global media-buying account to Omnicom after a competitive pitch, ending its relationship with WPP after close to 20 years.…
This article was originally published by Campaign. Omnicom Media Group (OMG) is teaming up with Teads to prepare for the cookieless future. The media agency group is using Teads’ cookieless…
This article was originally published by Media Village. Omnicom Media Group's primary research team, led by Managing Director Pamela Marsh, has been conducting a longitudinal study among 1,000 respondents over…
Omnicom Media Group (OMG), a subsidiary of Omnicom Group (NYSE: OMC), today announced it has acquired Jump 450 Media, a performance marketing agency focused on customer acquisition for brands across…
This article was originally published by Adweek. Mercedes-Benz is consolidating its global media, brand and performance marketing into one holding company, Omnicom Group, which beat out fellow incumbent Publicis Groupe…
This article was originally published by Ad Age. Advertisers have long paid for media based on whether their ads are actually seen by consumers. Now Omnicom Media Group, working with Australian-based…
We are delighted to announce that OMG UK has joined The Conscious Advertising Network (CAN). Ethics in the digital space has been a focus point for OMG UK for many…
This article was originally published by The Drum. In the latest report from leading independent and international research company Comvergence, Omnicom Media Group Agency OMD has been ranked the number…
We are in a climate emergency. The world is facing the biggest existentialist crisis in living memory. With 55% of consumers now believing brands play a more important role than…
This article was originally published by Adweek. Shortly after the pandemic hit the U.S., many people made concessions and realized that what we were dealing with would have long-lasting effects.…