Dubai second office outside North America for data-driven marketing network Omnicom Media Group, the media services division of Omnicom Group Inc., today announced the MENA launch of its third agency network, Hearts…
Media network’s annual conference draws over 400 delegates with future-shaping trends “You can either be scared or excited about the opportunities the future presents, but you can’t sit this one…
Wired’s David Rowan to headline PHD’s annual conference in Dubai Earlier this year, delegates at the Cannes Lions Festival of Creativity discovered the 12 technological forces shaping our future in…
Change designed to support women in the workplace Omnicom Media Group MENA has increased its maternity leave to 90 days, doubling the provisions in the UAE’s labor law. This is part…
By Elie Khouri, Chief Executive Officer at OMG The marketing industry is still reeling from the incendiary comments made by Saatchi’s ex-chairman, Kevin Roberts. There has been a lot of…
Data and technology drive demand planning and desire creation The role of technology and data in shaping consumer journeys and behaviors, American politics and the new Kenzo commercial were some…
This year, OMD Predicts – our ongoing thought-leadership event series – centered on the themes of triggering desire and building demand. We hosted a great line-up of world-class speakers, including…
By Eric Mirabel, RED - Marketing at OMG In this ‘virtual’ space where physicality matters less, brands can adopt a personality and respond to human interactions as if they were…
PHD’s spectacular growth, illustrated by several high profile account wins and the Media Agency of the Year title in 2015, has led to the promotion of both its UAE…