Water poverty is a cross cutting issue that not only has an impact on health, but also has significant implications for education, gender equity, and social well-being. In 2016, Omnicom…
David Wright-SpanerMarch 18, 2018
A year after its launch we spoke to Layal Takieddine, head of marketing at OMD UAE and an instrumental member in the launch and success of Omniwomen in the region.…
David Wright-SpanerMarch 8, 2018
This article was originally published by Beet.TV While it’s clear that the ratings erosion in linear television “dam has broken,” more networks offering their audience audience targeting solutions means more…
David Wright-SpanerMarch 4, 2018
Proven performance cements partnership with the network Dubai, March 4th, 2018 – Following a competitive review involving digital and creative agencies, Beiersdorf (BDF) has reappointed OMD to manage its creative and…
David Wright-SpanerMarch 4, 2018
Scope of work now covers offline as well as digital in Egypt Cairo, February 18, 2018 – Following a statutory review of its offline media arrangements, Savola Foods has concluded its…
David Wright-SpanerFebruary 18, 2018
"The biggest danger to our planet is the belief that someone else will save it" - Robert Swan At Omnicom Media Group MENA, we’re committed to the environment. Our third…
David Wright-SpanerFebruary 12, 2018
Integration at the core of the company’s plan to further accelerate future growth OMD continues to anticipate its clients’ and partners’ future needs by introducing several changes to its structure.…
David Wright-SpanerJanuary 15, 2018
Rather than less valuable, the over-abundance of data makes it less manageable by human minds. It was always meant for machines. Technology (AI, ML, AR, VR etc.) is reshaping our…
David Wright-SpanerNovember 22, 2017
In his latest digital essay for Campaign Middle East, Waseem Afzal, Executive Director of integrated solutions gives his take on how marketers can be successful in this tech-fused world. The…
David Wright-SpanerNovember 22, 2017
