As part of our continued efforts to uphold the best in class industry standards, Omnicom Media Group UK is delighted to hold the IAB Gold Standard 1.0 and is in…
I started my media career in 2008 working for a small boutique agency where I learnt the ropes of digital marketing, ecommerce and communications planning before joining the Omnicom family…
Every year there is more and more hype around Black Friday and Cyber Monday. Consumers are now planning the basis of their festive period shopping around discounts promoted online by…
I’m Aya and I work in the People Team at OMG UK. I look after Learning & Development for OMG UK and Graduate Recruitment across all the agencies. Before starting…
My role as Managing Director at Benchmarketing continues to evolve to reflect the changes within our industry and the needs of our clients and OMG UK agencies. As managing director,…
This article was originally published by MediaPost. In the last five years, the big holding companies have invested more than $12 billion to acquire and build out their big data…
Throughout my career I’ve enjoyed finding new ways to communicate the stories of some of the world’s leading entertainment and consumer brands from launching PlayStation3 to kicking a record company's…
I am a media planner at OMG UK, focusing on multicultural marketing. After graduating university with a degree in maths, I wanted to learn how businesses work and grow. My…
Swapping the sun and beaches of Sydney for London is a trade that most people would say “How about the other way around?”. For me, it was something I always…
I could never be in a job that didn’t allow me to interact with people inside and outside of my company. My first real taste of marketing was at university,…