This article was originally published by Adweek. I have personally drawn much strength, solidarity and inspiration from the local businesses in my community. So intrinsically interwoven with the fabric of…
This article was originally published by Adweek. Media can no longer be put into a box. Brands are asking agencies for more guidance than ever as they try to navigate…
This interview was originally published by Communicate Middle East. In this video interview about data and measurement with our MENA CEO, Nadim Samara, and Annalect MENA's director-marketing solutions, Andreas Frangeskides,…
OMG Insight Out - Trendwatching nel mondo della comunicazione “Conte does it better” di Ludovica Federighi, Head of FUSE Giuseppe Conte è la rivelazione di quest’ultimo periodo. Non avremmo…
A partire dal 21 febbraio le nostre vite sono profondamente cambiate, prima con lievi adattamenti ad una situazione nuova e poi con una netta presa di coscienza del fenomeno da…
This article was originally published by Campaign. A PHD-led team from Omnicom Media Group has won Diageo’s global media planning and buying account in virtually all of its key markets…
This article was originally published by AdExchanger. Omnicom Media Group is already rethinking how to monetize attention, in light of Google’s decision to remove third-party cookies from Chrome in two…
This article was originally published by Adweek. (Clockwise from top): Florian Adamski, Chrissie Hanson, George Manas, Kristen Colonna, John Osborn, Scott Downs, Danielle Sporkin, Israel Mirsky, Monica Karo. After suffering…
This article was originally published by Econsultancy. Gemma Spence is CEO at OMG Transact, Omnicom Media Group’s ecommerce specialist practice. The UK is the world’s third largest ecommerce market behind…
This article was originally published by Campaign US. Hulu. Netflix. Amazon Prime. Apple TV. Disney+. And (very soon) Peacock. The list goes on. And on. This is no longer a…