By: Steve Blakeman, Managing Director, Global Accounts, OMD, UK Well it’s almost that time of year again when every other advert is about toys, turkey or tinsel and we begrudgingly…
By: Nina Fedorczuk & Elizabeth Abrams Holidays represent huge opportunities for marketers around the world. But in Asia, one of the biggest consumer spending days is not actually a holiday…
By: Wilson Standish, Director of Innovation, Hearts & Science The holidays are that special time, when we pause to celebrate the past year, look ahead to the future, and indulge…
By: Waseem Afzal, Executive Director, Integrated Solutions, OMD UAE As 2017 draws to a close, there’s no denying that we have had something of an eventful year as an industry.…
While the buzz of self-driving cars only started in recent years, the first self-sufficient and truly autonomous cars appeared in the 1970s. Unveiled in 1977 by S. Tsugawa and his…
Few people know that in the late 19th Century there was a race to scalability. The race was taking place between electric and internal combustion cars – both sides had…
With the passion and enthusiasm Latin America has for sports, the link between the auto industry and sports has always been strong. Sponsorships are one of the most common ways…
By: Katherine Champagne, Manager, Ignition Factory, OMD There is a comfortable degree of certainty that someday soon, we won’t have to pay attention to the road when we are riding…
By: Thomas Bloch, Associate Director – Communications Planning, PHD, working exclusively on Volkswagen Group Amid GM’s increased production of self-driving Chevy Bolts, Nvidia’s partnership with Volvo, Volkswagen working to power…
By: Roxane Magbanua, Senior Director, Planning, PHD UAE If Dubai was once celebrated as a “tax-free paradise" by holidaymakers who were lured by its attractive retail offering, the recent slump in…