OMG UK collected four awards at the Thinkbox TV Planning Awards on Wednesday night – including TV Planning Agency of the Year which was won by MG OMD. MG OMD also won Best Small Budget advertiser for Bobbi Brown, OMD UK picked up Best TV ad Planning for its work for McDonalds and PHD UK won Most Agile use of TV for their work with the British Heart Foundation.
The awards reflect the continued strength of OMG UK agencies’ AV planning capabilities and innovative approaches to TV being taken across the UK agencies.
Dan Clays, CEO of OMG UK, says, “I am delighted that after OMD UK winning agency of the year last year that MG OMD have now earned this accolade. Across all of our UK agencies, the importance and strength of our AV Planning, and how we work with our media partners to innovate for clients has been a key part of our client and product strategy for some time. The team’s work reflects both big AV innovation and creativity alongside smart incremental optimisation and that has been reflected in the recognition at Thinkbox.”