This article was originally published by Mumbrella. Education I graduated from Boston University with an economics degree. Since BU, as it is commonly known, has one of the best college…
Tyler JenkinsJuly 31, 2018
Congratulations to Campaign's 30 Under 30 for 2018, (powered by Media Week) including: Guy Tonkin, Paid Search Lead, Omnicom Media Group UK Steffie Beaven, Audience Planning Manager, Manning Gottlieb OMD…
Tyler JenkinsJuly 19, 2018
This article was originally published by AdExchanger. The only common currency for advertising is attention. And that’s where Hearts & Science CEO Scott Hagedorn is betting the farm. “The common…
Tyler JenkinsJuly 17, 2018
This article was originally published by WSJ. The platform, Omni, includes a tool to determine which creative images and language might resonate with a desired audience, as well as a…
Tyler JenkinsJuly 12, 2018
This interview was originally published by Video Ad News. The consolidation we're seeing in the TV world is largely being driven by established media companies realizing that their strategies for…
Tyler JenkinsJuly 11, 2018
This article was originally published by Communicate Online. With a name like Christos Demetrios Solomi, you can easily guess that I probably have some Greek in me. Growing up in…
Tyler JenkinsJuly 9, 2018
This article was originally published by Variety Omnicom Media Group's Chief Research Officer, Jonathan Steuer, joined execs from VideoAmp, Fox and FreeWheel Publishers to discuss how TV advertising is becoming…
Tyler JenkinsJuly 9, 2018
This article was originally published by Communicate Online. Recently, Twitter held a half-day event bringing together agencies, brands and publishers to shed light on female Twitter users’ behavior, mindset, and…
Tyler JenkinsJuly 8, 2018
This article was originally published by Ad Age. OMD is shutting down the factory. The Omnicom Media Group-owned agency's Ignition Factory, to be exact, which for a decade worked on "out-of-the-box" ideas…
Tyler JenkinsJune 26, 2018
