This story was originally published in Digiday. Rounding out a series of moves to accelerate its e-commerce efforts and offerings — all of which have been announced at the Cannes…
This story was originally published in Digiday. Continuing a drumbeat of e-commerce moves that it’s rolling out during Cannes Lions, Omnicom has partnered with the king of commerce, Amazon, in…
This story was originally published in Digiday. In the second of a series of moves Omnicom is making at this week’s Cannes Lions Festival of Creativity, the agency holding company…
This story was originally published in Digiday. As if e-commerce isn’t already a hot enough topic in the media industry, Digiday has learned that Omnicom plans to announce a raft…
This story was originally published in Marketing Interactive. Omnicom Media Group (OMG) Singapore has promoted Chloe Neo to the role of CEO, effective immediately. According to OMG, Neo's promotion is…
This story was originally published in MediaPost. Omnicom Media Group has launched what it’s calling the Supply Chain IQ Score, the industry’s first supply-chain based media activation tool, in partnership…
This story was originally published in Digiday. As the supply chain crisis continues to wreak havoc on industries that use marketing to sell their goods, Omnicom Media Group, Digiday has…
This story was originally published in Digiday. The programmatic advertising industry is transitioning from a cookie-based era to what could become the age of the clean room. Managing that transition…
This story was originally published in Ad Age. Following last year's commitments from brands and agencies to shift some ad dollars to media channels that are focused on diverse communities, the…
This story was originally published in Ad Age. Omnicom Media Group North America CEO Scott Hagedorn is leaving the company and will be succeeded by Ralph Pardo, CEO of its…